World Day for Audiovisual Heritage 27 October
Priceless heritage of our collective memory
Audiovisual archives tell us stories about people’s lives and cultures from all over the world. They represent a priceless heritage which is an affirmation of our collective memory and a valuable source of knowledge since they reflect the cultural, social and linguistic diversity of our communities. They help us grow and comprehend the world we all share. Conserving this heritage and ensuring it remains accessible to the public and future generations is a vital goal for all memory institutions, as well as the public at large.
The World Day for Audiovisual Heritage (WDAH) provides an occasion to raise general awareness of the need to take urgent measures and to acknowledge the importance of audiovisual documents. It serves as an opportunity for Member States to evaluate their performance with respect to implementing the 2015 Recommendation Concerning the Preservation of, and Access to, Documentary Heritage, Including in Digital Form, and it promotes the free flow of ideas by word and image as a representation of our shared heritage and memory. In so doing, the Day highlights the role of heritage in building the defenses of peace in people’s minds.
Through initiatives such as the World Day for Audiovisual Heritage, the Memory of the World Programme, and UNESCO Archives project "Digitizing our shared UNESCO history", the work of preservation professionals is encouraged, in order to manage the range of technical, political, social, financial and other factors that threaten the safeguarding of our audiovisual heritage.
The World Day for Audiovisual Heritage is key initiative for both UNESCO and the Coordinating Council of Audiovisual Archives Associations (CCAAA) to honor audiovisual preservation professionals and institutions that safeguard our heritage for future generations.
Audiovisual materials can tell your story, your truth, and your presence. They provide a window to the world, allowing us to observe events we cannot attend, hear voices from the past who can no longer speak, and craft stories that inform and entertain. Audiovisual content plays an increasingly vital role in our lives as we seek to understand the world and engage with society.
Background
The 33rd session of UNESCO’s General Conference adopted 33 C/Resolution 53 to proclaim 27 October as World Day for Audiovisual Heritage, in commemoration of the adoption, in 1980 by the 21st session of the General Conference, of the Recommendation for the Safeguarding and Preservation of Moving Images.
While the Recommendation has helped to raise awareness of the importance of our audiovisual heritage and has been instrumental in ensuring the preservation of this often unique testimony to economic, political and social development for future generations, more efforts are needed as audiovisual recordings are particularly vulnerable and require special attention for their long-term security. The anniversary of the adoption of the Recommendation is considered a timely opportunity to launch a movement in recognition of the benefits of the preservation of audiovisual heritage.
Sound recordings and moving images are extremely vulnerable as they can be quickly and deliberately destroyed. Essentially emblematic of the 20th century, our audiovisual heritage can be irretrievably lost as a result of neglect, natural decay and technological obsolescence. Public consciousness of the importance of preservation of these recordings must be engaged and the World Day for Audiovisual Heritage is intended to be the platform for building global awareness.
Activities and events that take place during the day include:
Competitions, such as a logo contest, to promote the World Day for Audiovisual Heritage;
Local programs organized as a joint effort between national film archives, audiovisual societies, television or radio stations, and governments;
Panel discussions, conferences, and public talks on the importance of preserving important audiovisual documents;
Special film screenings.
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